Carlsberg has claimed that it has become India’s second largest beer company after it reported huge sales in the December quarter. The company Indian unit has focused on strong beer brands such as Carlsberg Elephant, Tuborg strong which accounts for 80 percent of the total sales volume.
Carlsberg CEO Cees Hart said that their Indian business has grew 42 percent in a slightly growing market and for the first time it has turned profitable which was driven by a combination of volume growth and cost control. The company also claimed Tuborg has higher sales volume than Carlsberg.
Carlsberg and other best selling beer brands in India
1.Tuborg
Tuborg is a part of the Carlsberg group, it is available in many variants like Tuborg Gold, Tuborg Green, Tuborg Lemon, Tuborg Christmas beer and some other variants. It has gained immense popularity among Indian masses from the past years, and is giving tough competition to Kingfisher. A bottle of Tuborg should cost you Rs.75-80.
2.Carlsberg
Carlsberg is famous for its beers! A bottle of Carlsberg should cost you Rs.130 which is quite cheap when compared to other imported brands like Corona Extra. Its subsidiary Tuborg, is the highest selling beer brand in India.
3.Kingfisher
After Carlsberg, we come down to Kingfisher! The company is quite famous due to the flagship of Vijay Mallya. The brand is also famous as because it is the cheapest beer in India, a bottle (less than 650ml) of Kingfisher costs you Rs.50 – Rs.70. It is available in many variants, popular ones are Kingfisher Strong, Kingfisher Light & Kingfisher Draught.
4.Fosters
Fosters is available in four variants, Foster’s Lager, Foster’s Strong, Foster’s Foster’s Radler & Foster’s Lightice. The most popular ones among them are Strong and Lader. It is available at a price of Rs.95 – 110. It has been into the market for quite some time but still hasn’t been able to make a break though in terms of popularity.
5.Haywards 5000
Haywards is one of the fastest growing beer brands in India. It is available in two variants in India, Haywards Strong beer and Haywards MI beer. It is available at a price of Rs.110 which is quite a competitive price when compared to other popular beer brands.
Image Sources:Image 1,Image 2 & Featured Image,Image 3,Image 4,Image 5.
Source: IB Times.
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